In terms of writing the report I have just went over the half way point (2,500 words). I think to save myself words I am going to do the background of each brand in a table as the content for each campaign is quite a lot and I don't want to only skim on the details.
Also if I keep it in a table it is easier to compare each brand on the basic info like percentage, price etc.
The brands I have covered so far are:
Strongbow
Frosty Jack
Magners
Brothers
Once I have included all the brands I will check over them to see I have included similar information for them all and pick which are the main brands I am going to compare.
Word count so far: 2,736
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